&e Secures UAE Central Bank License to Offer Digital Financial Services via &Money App

&e Group (formerly Etisalat) has obtained an official license from the Central Bank of the United Arab Emirates, enabling the group to offer a comprehensive range of digital financial services for individuals through its &Money e app, marking a significant step in strengthening its presence within the fintech ecosystem.

Under the newly granted license, the &Money e app will provide flexible financial solutions tailored to individual users, including personal loans starting from approximately USD 136 and reaching up to around USD 1,361 or more, catering to a wide range of customer needs. The offering will also include Buy Now, Pay Later (BNPL) services with convenient installment options.

In addition, the licensed services will cover the issuance of credit cards with competitive benefits and flexible terms, enabling users to better manage their everyday spending within a secure digital environment that complies with the regulatory standards set by the UAE Central Bank.

This milestone reflects &e’s ongoing commitment to expanding its digital solutions portfolio and delivering innovative financial experiences that support digital transformation and contribute to the development of the UAE’s smart financial services sector.