Rewaa Raises $45M Series B to Drive Smart Automation for SMEs

Rewaa has closed a $45 million Series B investment round, led jointly by Wa’ed Ventures, Idrisi Ventures, and Unity Partners, with participation from Vision Ventures (VV), RZM Investment, Sadu Capital, Sand Investment, Palm Ventures, and Abdulrahman Sulaiman Al-Rajhi & Sons.

This round highlights continued investor confidence following the 2023 Series A funding of $27 million, positioning Rewaa as a core operational platform for thousands of SMEs in Saudi Arabia.

Rewaa has expanded to serve merchants and SMEs in sales, inventory, accounting, invoicing, and branch integration. With this new investment, Rewaa enters a phase focused on smart automation and AI, aiming to simplify operational processes, detect opportunities and challenges in real time, and enable more informed strategic decisions for business owners.

Mohammed Al-Qusair, Co-Founder & CEO of Rewaa, said:
“This investment accelerates the development of smarter operational technologies using AI almost entirely in managing SMEs’ businesses. Our goal is to empower merchants with practical tools that reduce manual effort, enhance operational accuracy, and provide clearer visibility into their operations. With each step, we move closer to making Rewaa the most trusted operating system for SMEs in the Kingdom. What we are building today goes beyond product development… we are creating a tech-driven infrastructure for commerce in Saudi Arabia, designed for the real-world needs of merchants.”