In addition to her executive role, Husseini has served as the World Summit Awards Ambassador in Asia since 2014, reflecting her commitment to digital innovation and sustainable development. Her leadership is defined by her ability to align multinational corporations with government strategies, foster innovation ecosystems, and drive public-private collaborations.
Executive Director Government Affairs- Strategic Markets
Batoul Husseini
Batoul Husseini currently serves as the Executive Director of Government Affairs for the Strategic Markets division at SAP SE (since November 2021, UAE). With a career spanning technology, government relations, and corporate communications, she has built an influential presence across both public and private sectors in the region.

Career Journey
– Executive Director, Government Affairs – Strategic Markets, SAP SE (2021 – Present) – Ambassador – World Summit Awards, Asia (2014 – Present) – Founder – Relations (PR & Communications Agency) – Director – E-Government & CSR, SAP SE – Director – Corporate Communications & PR, Abu Dhabi Systems & Information Center – Consular & Administrative Officer – Embassy of the Netherlands, UAE
Academic Credentials
– Master’s in International Business – Preslie University, USA (2014)
Leadership Impact
Batoul Husseini’s career demonstrates a unique blend of government affairs expertise and corporate leadership within the global technology sector. By fostering digital transformation, strengthening institutional relations, and advocating for sustainable innovation, she continues to shape strategies that position the UAE and the wider region as global technology and innovation hubs.
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