Afnan Fayadah
Director of Digital Media at the Ministry of Hajj and Umrah
Digital MediaDigital MarketingMinistry of Hajj and UmrahSaudi Vision 2030Strategic MarketingDigital TransformationSocial MediaBrand StrategyPublic SectorMultilingual Content
About
Afnan Fayadah is a digital media and strategic marketing leader with more than a decade of experience driving digital transformation across Saudi Arabia’s public and private sectors. As Director of Digital Media at the Ministry of Hajj and Umrah, she leads digital communication strategies that enhance the experience of pilgrims worldwide through data-driven campaigns, multilingual content, and multi-platform engagement. Backed by senior leadership experience in banking and communications, along with an MBA in Business Administration, she continues to advance innovative digital initiatives aligned with Saudi Vision 2030.