With over 20 years of international expertise in business, technology, and innovation, Al-Hajri has become a leading force in shaping Qatar’s digital economy through disruptive solutions and strategic partnerships.
Founder & CEO
Hamad Al Hajri
Hamad Mubarak Al-Hajri, Founder and CEO of Snoonu—Qatar’s first unicorn startup—joins the Saudi FoodTech Summit 2025 as a distinguished speaker, bringing with him a wealth of experience and a bold vision for the future of digital commerce in the region.
Career Journey and Entrepreneurial Impact
As a serial entrepreneur, investor, and tech pioneer, Al-Hajri has spent two decades navigating global business landscapes, building platforms that solve real-world problems and open new economic frontiers. In 2019, he launched Snoonu, which under his leadership evolved into a super app offering integrated services in e-commerce, logistics, and lifestyle, transforming how consumers and businesses interact in Qatar’s digital space.
Snoonu: Qatar’s First Unicorn
Al-Hajri led Snoonu from startup to unicorn status by: • Creating a vertically integrated platform that redefined digital commerce • Scaling operations across key sectors such as food delivery, marketplace logistics, and cloud kitchens • Establishing a landmark partnership with Jahez Group, in what is now considered the largest tech deal in Qatar’s history This milestone reflects not only Snoonu’s growth but also the emerging power of innovation ecosystems across the Gulf region.
Recognition and Vision
Al-Hajri’s participation in Saudi FoodTech 2025 highlights the strategic alignment between Qatari innovation and Saudi Arabia’s push toward tech-enabled food systems and smart logistics. His leadership is a testament to how visionary entrepreneurs are accelerating regional digital transformation.
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